accenture
Wildlight
AI
[Visual Identity]
[Motion Design]
[UI Design]
Brand identity and digital design for an AI-assisted ecological restoration platform developed for Accenture’s Season of Impact showcase.
Timeline: 01/2026-04/2026
Role: Brand & Visual Designer
Client: Accenture Canada
Recognition:
Vancouver Web Summit 2026
About:
Accenture provided an early vibe-coded prototype and challenged us to develop it into a refined digital experience with a clear and cohesive brand identity.
↑ Vibe Coded Prototype from Accenture
Logo Redesign:
The identity was refined into a simpler, more distinctive mark, combining the forms of a sprouting plant and a guiding light.
Type System:
A clear typographic hierarchy separates actions, guidance, and supporting information, helping users navigate content-heavy planting plans with less cognitive effort.
Environmental Iconography:
Environmental data is translated into recognizable visual cues, helping users scan site conditions and recommendations without relying on text alone.
Symbol System:
A consistent symbol system supports navigation and common actions, reducing reliance on labels while keeping interactions predictable across the product.
Color System:
Color distinguishes actions, content states, and environmental information while maintaining sufficient contrast across the interface.
UI System:
The visual system translates into flexible UI components, balancing brand expression with clarity and usability.
Final Product:
2 rounds of testing helped refine information hierarchy, navigation, loading feedback, and plan readability, resulting in a clearer and more responsive experience.
The final experience guides users from site assessment and personalized recommendations to preparation, planting, and long-term maintenance through a clearer, more structured journey.
Promotional Film:
A promotional film brings Wildlight’s product and brand story to life through motion and 3D storytelling. Built in After Effects and Cinema 4D, and rendered with Redshift.
